Experience:
Minimum of 3 years
Education:
BS/BE (Computer Science /Computer Engineering/Software Engineering/IT)
Area of Expertise / Skills:
- Assist in the formulation of strategies to build a lasting digital connection with consumers
- Plan and monitor the organization’s presence on social media (Twitter, Facebook etc.)
- Launch optimized online adverts through Google Ad words, Facebook etc. to increase organization and product awareness
- Be actively involved in SEO efforts (keyword, image optimization etc.)
- Prepare online newsletters and promotional emails and organize their distribution through various channels
- Provide creative ideas for content marketing and update website
- Collaborate with designers to improve user experience
- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
- Acquire insight in online marketing trends and keep strategies up-to-date
- Maintain partnerships with media agencies and vendors
- Proven experience as Digital Marketing Executive or similar role
- Excellent understanding of digital marketing concepts and best practices
- Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
- Skills and experience in creative content writing
- Analytical mind-set and critical thinking
Please share your resume at sehar@almhr.net Kindly mention the position title in the Subject line.